It’s Time for Racing NOT Racism
We live in an extraordinary time. 2020 hasn’t been a kind year. Many of us involved in grassroots racing are used to being pretty much ignored by anyone outside of…
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How to Turn a $10 Product into Thousands in Sponsorship
In this video, I walk you through the steps of taking a $10 product and turning your promotion into thousands of dollars in sponsorship. The Daytona 1 Challenge is a…
See MoreInterview with Brian Littleton | Racelogic Chassis Seminars
I had the chance to sit down with Brian Littleton and chat about how he got started with the Racelogic Chassis School 20 years ago, what he aims to achieve,…
See MoreWhat To Do Now For Your Race Team In The Age Of COVID-19
Times may be tough right now, but here’s what you can be doing during this age of COVID-19.
See MoreCoronavirus and Racing Marketing
It’s a rough time right now with event cancellations. But, we still have the internet. If you’ve been waiting for the right time to start promoting your team online, it…
See MoreSponsorship Strategies for Promoters |Southeastern Promoters Workshop 2020
I had the opportunity to speak at the Inaugural Southeastern Promoters Workshop held in Gatlinburg, Tennessee in January 2020. In this segment, I share some sponsorship tips, tricks, and ideas…
See MoreDigital Marketing for Racing Series and Track Promoters | Southeastern Promoters Workshop 2020
I had the opportunity to speak at the Inaugural Southeastern Promoters Workshop held in Gatlinburg, Tennessee in January 2020. In this segment, I share some tips, tricks, and ideas for…
See MoreSponsorship Tips from Racer Matt Shipley
Sponsorship tips from racer Matt Shipley from Shipley Racing. Check out what he has to say. “If you’re not a team that has unlimited funding, (the SMART Racers program) is…
See MoreWinning Races vs Promoting | Takeaways from PRI
A discussion that comes up often is the relevance of winning a bunch of races to get sponsors vs promoting really well. In this video, I share some viewpoints of…
See MoreShopping for a Pit Bike
In this video, I’m talking with Burromax about their pit bikes. If you haven’t seen a pit bike before, you are going to love these! I sure love mine. I…
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