It is always good to go into any situation with a plan. Sponsorship is a big deal, and there are some questions you need to ask yourself before contacting your potential sponsor. Why It Matters Sometimes in life we know what we want and just go for it. However, when it is as important as sponsorship, it is always good […]
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I recently noticed a lot of racers using the line “sponsorship is tax deductible” in their proposals. So I wanted to quickly address what that means, and why you shouldn’t use this as a selling point. The Truth This line makes it seem like “hey free money for everyone!”. However, that is not what that means. Sponsorship is tax deductible, […]
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I want to answer a question that I’ve seen come up from a racer. And that question is, should I go for a smaller sponsor or should I go for that big wow sponsor? The answer to this question varies depending where you are at on your journey of promotion. I am going to break it down, so that you […]
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How does a person who was never been a racer, become successful in racing industry? In this blog, I’m thrilled to introduce Brian Littleon, the man behind Racelogic Chassis. Let’s dig deep how he made this journey possible. I had the chance to sit down with Brian Littleton and chat about how he got started with the Racelogic Chassis School […]
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How does COVID-19 affects us in the racing industry? What I’m most worried about? It’s not racing nor sponsorship, it’s the racetracks. I’m seeing that people are hanging back and wondering what’s going to happen rather than taking actions. Here’s a question that you can ask yourself, “when we get to six months or a year from now and you […]
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