It takes a ton of software to run an online business. In each category, there are several options. Some work better than others depending on your needs. The following are some recommendations.
BigCommerce – Truly the best platform on the market for selling online. While they target mid-market customers (those doing sales in the 1-5 million range), I’ve found it to be the best software hands-down whether you’re just starting out or have hundreds of products.
WordPress – It’s the standard in blogging. It used to be a lot more difficult to use, but now that they’ve added the block editor, it’s really straightforward and manageable.
Online Learning Platform
In this category, I’ve experimented with a few.
Thinkific – This one is my favorite for several reasons – it’s easy to set up, easy to add more courses, and is cost competitive. They have various tiers (even a free version) and you can upgrade as your course business grows.
Canva – Hands-down, Canva is the best. In my office, we use Canva every-single-day. Whether it is a social media post, blog post graphic, flyer, or a product picture, this is what we use. We upgraded to Pro years ago. This allows us to use the automatic background remover, gives us access to a huge library of stock photos, and allows us to upload additional fonts. I really can’t say enough about what a huge asset Canva is to my business.
For the Photoshop fans out there, yes, Photoshop is a lot more powerful. But you need the equivalent of a master’s degree of experience to use it properly. For what we need, Canva does the trick.