This is part of our “Talk Like a Marketer” Series. Marketers (like any industry) throw around acronyms. This time we’re talking about an ESP—an email service provider, and why you need one. Hey there, today we’re talking about ESP, and no, it’s not being psychic. What it stands for when we’re talking about websites and Ecommerce is an Email Service Provider.Now, […]
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In this episode of our Talk Like a Marketer Series, we are talking about the importance of content marketing along with the types of content you can share to promote your ecommerce business. Hey, everybody. In this week’s episode of in the Talk Like a Marketer series, we are talking about content marketing and content. I have to tell you that content marketing is […]
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In this episode in our Talk Like a Marketer Series, we are defining SEO. We’re also talking about how Alt Tags help Google understand images. Hey there, I thought I’d start this series, Talk Like a Marketer, to really define some of the key terms and acronyms that are used in digital marketing.So in this week’s episode, we’re talking about SEO. It stands […]
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When you’re new to digital marketing, there are a lot of new terms. Today we are defining Platform as part of our Talk Like a Marketer Series. Hey there, in this week’s episode of Talk Like a Marketer, we are talking about platform. What is a platform? A platform, I like to think of it as software that is providing a particular purpose. […]
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A lot of ecommerce stores get this wrong. In this episode in our “Talk Like a Marketer” series, we’re talking about Social Media and how it relates to your ecommerce marketing strategy. Hey there. In this week’s episode of Talk Like a Marketer, we are talking about social media. What is social media? I think a lot of brands get this […]
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In this interview, Chris Whitling from the Still Unsponsored Podcast tells us when and how often to run sales and promos in our ecommerce stores. Chris is an ecommerce marketing expert who covers digital marketing in his podcast. You can see his website at https://stillunsponsored.com/ or his YouTube channel at https://www.youtube.com/channel/UC83mH41fhH4Dn17LDLhyDRQI know I’ll be using his advice for my ecommerce business.
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After attending the most recent Internet Summit, it reminded me of how little I knew about online marketing when I first launched my website. I’ve decided to create this video series to define and discuss the terms I’ve learned along the way. Tune in each week on YouTube to see the latest episode. Hi, there. Today we’re talking about digital marketing and what that […]
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Here are 3 tips I’ve learned along the way. I hope they help as you pack for your next trip. I sometimes overpack, but I’m always prepared. Here are my 3 TipsPack a first aid kit. Target the kit based on the type of trip you’re taking.Bring an extra pair of shoes.If you wear glasses or contacts, bring an extra […]
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–Opera Carolina at the Blumenthal Performing Arts Center– Going to the Opera and We’re Gonna Get…. Oops! Wrong song. That’s Going to the Chapel and We’re Gonna Get Married. Let me tell you, marriage rarely happens in the opera. Or if it does, it’s normally a woman marrying the wrong man. It’s passionate, powerful, dramatic, and with the exception of […]
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I’m getting ready to attend the Internet Summit in Raleigh, North Carolina next week. This will be my fourth year. There’s one decision I made that absolutely transformed my success online. That was to attend the Internet Summit in November 2014. I launched my website in April of 2014. Before that, I knew nothing about websites and I didn’t even know that […]
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Three friends are planning to go for a hike on a Saturday morning. What do you do when the weather forecast calls for rain? Change our plans and go to a brewery, of course! First Impressions As soon as we pulled up to the gate, I knew this was going to be a special experience. There’s a vibe that just […]
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One of the most popular spots in the country to see fall foliage is the Appalachian mountains in North Carolina. The Blue Ridge Parkway, a road built through the mountains during the Great Depression, is a great road to see the sights. There are several turn-outs and overlooks. Peak season generally runs from mid-September through October. It varies by elevation […]
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