Fans can’t follow you if you don’t lead them. Keep them updated when events are canceled, and if plans change. If the track creates an event on social media, share that as well.
Whether it be Instagram stories, Facebook stories, or even a picture. Show them that you are there, let them see the fun and excitement.
Regardless of how your night went, a bad night of racing is better than none at all. Share with them your wins and failures. Your fans will appreciate you being real.
Doing product reviews and tagging the manufactures is also a great way for them and other sponsors to notice you.
This one is fun. Buying a GoPro and installing it inside your car is an awesome way to gain exposure. In car camera footage lets your fans see racing from your point of view, as well as share in the excitement.
This tip is my favorite. Racer interviews are a WIN/WIN! Interviews give you the chance to be seen and share your story, as well as highlighting sponsors and manufacturers.
Here is your chance to get access to my exclusive freebies!
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