I want to answer a question that I’ve seen come up from a racer. And that question is, should I go for a smaller sponsor or should I go for that big wow sponsor? The answer to this question varies depending where you are at on your journey of promotion. I am going to break it down, so that you […]
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Jim understands the need for sponsorship as well as being the sponsor. Here he gives advice for what he looked for before offering sponsorship. What He Look For First, Jim looks at personality. It is important how someone represents themselves. His second view point is loyalty. Are you asking for sponsorship just because you need the money, or do you […]
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The single most common question I hear from racers is, “how do I get started with marketing and promoting my race team so I can get sponsors?” In this post, I’ll show you 3 steps you can take today to use social media to promote your race team. Step 1 – Pick a Social Media platform If you’re not using […]
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“What exactly do you do for sponsors? What exactly does a sponsor want? These are questions from two different sides, racers and sponsors, and we are going to dig deep about this topic in this blog. With the questions about sponsorship that I’ve been receiving, I believe, this is the perfect way to address these questions for the reference of […]
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We live in an extraordinary time. 2020 hasn’t been a kind year. Many of us involved in grassroots racing are used to being pretty much ignored by anyone outside of the sport. But with racing being one of the few sports operating in any sort of capacity, we’re seeing attention like never before. We have been given an opportunity.What are […]
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Change is the only constant thing in the world, so as in racing. Some races are still on with fans, and others are racer and team only. But did you know that as a racer you can adapt to these changes especially when promoting your race team? Here are the online based tips that are effective way in promoting your […]
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Instagram has my biggest followers, but Facebook has the better ROI for me. – Megan Meyer I’ve got the chance to have one-on-one interview with the 2019 Top Alcohol Dragster Champion and the Fastest Female Driver, Megan Meyer. This young lady has made smooth strategies on building her brand in the racing industry. Let me share with you some of […]
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How possible it is to get thousands of dollars by just promoting a product with a very minimal price? Here are the steps of taking a $10 product and turning your promotion into thousands of dollars in sponsorship. Daytona 1 Challenge This all started when I talked to Daytona 1 about promoting them and keeping the energy alive in the […]
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For Racers Video Tips and Equipment
Shooting video can seem complicated and down right scary at first. In my Winning Motorsports Marketing Facebook group, I created a poll asking what holds users back from shooting video. Some of my recipients had fears of looking stupid on camera. So I want to address some basic, but not always obvious, tips to shoot so that anyone can be […]
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How does a person who was never been a racer, become successful in racing industry? In this blog, I’m thrilled to introduce Brian Littleon, the man behind Racelogic Chassis. Let’s dig deep how he made this journey possible. I had the chance to sit down with Brian Littleton and chat about how he got started with the Racelogic Chassis School […]
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